Esdevium Games (incorporating Fantasy Flight Games in the UK) is rebranding under the name Asmodee United Kingdom from 1 January 2018 (with a brand new logo too); read on for all the details….
Having been part of the Asmodee Group since 2010, the move will bring Esdevium’s branding inline with its parent and sister companies across the world.
Though the process brings a new name and a new look, the company says customers can look forward to the same high standards of service that they have come to expect. Meanwhile, Asmodee’s status as one of the most respected names in the industry offers a great platform to build on the sustained success and progress that the company has made in recent years.
The change comes with a new philosophy but one that is very much in line with the ideals that Esdevium have had at the heart of what they do – a passionate belief in the value of great games and the amazing stories that they let us tell together.
“We are thrilled to be switching to the Asmodee name, aligning us with our sister and parent companies in other territories,” said Esdevium MD Steve Buckmaster. “The Esdevium name has a long and proud history (and a terrific story), so it is with some sadness that we say goodbye to the dragon logo, but this is an exciting next step for the company.”
Asmodee UK’s first public appearance will be at London Toy Fair in January, Stand E109, and we look forward to seeing them there.
