‘The Last Jedi’ Struggling To Second-Place Opening In China

We don’t have full figures yet for the first day’s take in China but early indications show it struggling behind the Chinese comedy The Ex-File: The Returns of the Exes, with a take of just $7 million at around 7pm local time. This report from Variety….

Despite a massive screen count and the full force of Disney’s marketing power, early screenings Friday put Jedi in only second place. The top spot was retained by Chinese comedy The Ex-File: The Return of the Exes in its second week.

Data from China Box Office showed Jedi earning $7 million (RMB50.1 million) by 7 p.m. local time. Including midnight screenings and previews, its running total was $8.28 million. That gave it a market share of 27%.

With a marginally smaller screen count, The Ex-File enjoyed $15.7 million (RMB102 million) and a 58% share of the box office by 7 p.m. Its cumulative score after eight days stands at $129 million (RMB838 million).

More news as we get it.

SOURCEVariety.com
James Burns
James is an active member of the Star Wars collecting community, and is the Brand Director for Jedi News. James is also the host of the Star Wars Collectors Cast, and co-host of RADIO 1138 on the Jedi News Network.